Keyword Research Tool
Get search volume, keyword difficulty, CPC, and intent for any keyword, with related keywords, questions, and a plan of which pages to write.
- Free
- No sign-up
- Live search data
- Updated
Find keywords
Loading…
Plan from your own keyword export
No lookup needed
Already have keywords? Add an export from Google Keyword Planner, Ahrefs, Semrush, or Search Console, and get the same filters, questions, and page plan. Files are read in your browser and aren’t uploaded.
Drop a .csv, .tsv, or .xlsx file here
Keyword research
Sample data to show how the tool works. These are not real search volumes. Search for a keyword above to get live data.
Download
Downloads follow your filters and sort. Search volume, difficulty, CPC, and intent are from DataForSEO, based on Google data.
How to use the Keyword Research Tool
-
Type a keyword
Enter a keyword or topic, and choose the country and language you want to rank in.
-
Find keywords
Get search volume, difficulty, CPC, intent, and a 12-month trend for your keyword, plus related keywords.
-
Filter the ideas
Narrow the list by words, volume, difficulty, or intent, and check the Questions tab.
-
Plan your pages
Open the Page plan tab to see which keywords belong on which page, then copy the briefs or download the plan.
Example: seven keywords, six pages
Keywords from an export, added under Plan from your own keyword export, with volume, difficulty, and intent for each.
Keyword Volume KD Intent
standing desk 33000 62 commercial
standing desk uk 9800 48 commercial
best standing desk 4200 55 commercial
electric standing desk 3600 41 transactional
standing desk converter 2900 35 commercial
how to set up a standing desk 720 12 informational
how to use a standing desk 590 9 informationalMain page: Standing desk
Monthly searches 42,800, difficulty 59 (Hard)
Also use: standing desk uk
Supporting pages
Best standing desk 4,200 difficulty 55
Electric standing desk 3,600 difficulty 41
Standing desk converter 2,900 difficulty 35
How to set up a standing desk 720 difficulty 12
How to use a standing desk 590 difficulty 9"Standing desk uk" is the same search with a place name, so it goes on the main page. "Best standing desk" and "standing desk converter" are different searches, so each gets its own supporting page. Live lookups add questions, trends, and CPC.
This keyword research tool shows the search volume, keyword difficulty, cost per click, and search intent of any keyword, with a 12-month trend. It also finds related keywords and the questions people ask, then groups everything into a plan of which pages to write and which keywords belong on each one. Type a keyword, choose a country and language, and get live data in a few seconds, free.
How to use the keyword research tool
- Type a keyword or topic, such as “oak dining table”.
- Choose the country and language you want to rank in. Search volume and difficulty are different in every market.
- Select Find keywords. You get the numbers for your keyword, a chart of searches by month, and a list of related keywords.
- Filter the ideas by words, minimum volume, difficulty, or intent, and sort them by best opportunity, volume, ease, or CPC.
- Open the Questions and Page plan tabs to see what to answer and which pages to create, then download the lists as CSV.
Each visitor gets 10 free lookups a day. Results are saved on our server for 30 days, so a keyword that anyone has already looked up in the same country and language loads instantly and doesn’t use one of your lookups.
What each number means
The data comes from DataForSEO, which builds it from Google data. Every figure is an estimate, so use the keyword volume checker numbers to compare keywords rather than as exact counts.
| Metric | What it tells you |
|---|---|
| Search volume | The approximate number of Google searches a month. This is what a keyword volume checker or search volume checker shows. |
| Keyword difficulty | How hard it is to reach the top 10 organic results, on a scale of 0 to 100. Higher scores usually mean stronger pages already rank. |
| CPC | The average cost per click that advertisers have paid for the keyword in Google Ads, in US dollars. A high CPC is a sign that searchers are ready to buy. |
| Ad competition | How many advertisers bid on the keyword: low, medium, or high. It measures paid results only, not organic competition. |
| Search intent | Why people search: informational (to learn), commercial (to compare), transactional (to buy), or navigational (to find a brand). |
| Trend | Searches for each of the last 12 months, plus the change on the same month a year earlier, so you can spot seasonal and growing keywords. |
DataForSEO’s API documentation describes keyword difficulty as the chance of getting into the top 10 results, on a logarithmic scale. That means a score of 60 is much harder than twice a score of 30.
Use it as a keyword difficulty checker
Every keyword gets a difficulty score and a level, so the keyword difficulty checker part of the tool is easy to read at a glance:
| Score | Level | What it usually means |
|---|---|---|
| 0 to 14 | Very easy | A new page with good content can often rank |
| 15 to 29 | Easy | Reachable for most sites with a well-targeted page |
| 30 to 49 | Moderate | Needs a strong page and some links or authority |
| 50 to 69 | Hard | Mostly established sites with many links rank |
| 70 to 100 | Very hard | Dominated by large, well-known sites |
A newer or smaller site should start with easy keywords that still have enough volume, which is exactly what the default Best opportunity sort does: it ranks keywords by search volume weighted by how easy they are. Use the Difficulty filter to hide anything above the level your site can compete at.
Find related keywords and questions
Related keywords come from two sources: searches Google shows as related to your keyword, and longer searches that contain it. Together, they show the different ways people search for a topic, from broad terms to specific product searches.
The Questions tab picks out related keywords that are questions, such as those starting with how, what, why, or can. Answer them in your content, as subheadings or a short FAQ section. Filters from the Keyword ideas tab apply here too, so you can, for example, list only easy questions with at least 100 searches a month.
Use the star next to any keyword, or select several, to collect keywords from several searches in one list, and turn on Keep my list and country in this browser to keep it for next time.
Turn related keywords into a page plan
A keyword research tool should also tell you which keywords to put on which page, so you don’t write two pages that compete for the same search. The Page plan tab does this for you in three steps:
- Synonyms share a page. Keywords that DataForSEO marks as variations of the same search, such as “solid oak dining table” and “oak dining table”, go together.
- Near-identical keywords share a page. Keywords with almost the same words and a compatible intent, such as “oak dining table chairs” and “oak dining table and chairs”, go together. Words that don’t change the page, such as “uk”, “sale”, or a year, are ignored.
- Different searches get their own page. “Round oak dining table” is a different product from “oak dining table”, so it gets a supporting page. Small groups join a page they narrow down, and similar how-to questions are combined into one guide.
The group that contains your keyword becomes the main page, and the rest become supporting pages that link to it and back. Each page shows its total monthly searches, an average difficulty, and the type of page that fits its intent, such as an article for informational keywords or a category page for commercial ones. Copy brief gives you the main keyword, the other keywords to use, and the questions to answer, ready to paste into a content brief. Google’s guide to creating helpful, people-first content is worth reading before you write.
Plan from your own keyword exports
Already have keywords from another tool? Open Plan from your own keyword export and add a file, and you get the same filters, questions, and page plan without using a lookup. Files are read in your browser and aren’t uploaded.
| Source | What the tool reads |
|---|---|
| Google Keyword Planner | Keywords, average monthly searches, monthly searches for a 12-month trend, year-on-year change, competition, and top-of-page bid |
| Ahrefs | Keyword, volume, difficulty, CPC, and parent keyword, which is used to group the page plan |
| Semrush | Keyword, volume, keyword difficulty, CPC, intent, and the trend column |
| Search Console | Queries with impressions, shown in the Volume column because there’s no search volume |
Keyword Planner sometimes shows volume as a range, such as 1K to 10K, for Google Ads accounts with little or no ad spend. The tool keeps the range in the table and the download, and uses the low end for sorting and filtering.
Privacy and limits
Unlike our other tools, the keyword research tool can’t do everything in your browser, because search volumes come from a data provider. When you select Find keywords, only the keyword, country, and language are sent to our server, which requests the data from DataForSEO. To enforce the daily limit, we keep a count against a one-way hash of your IP address for 24 hours. Your filters, list, and uploaded files never leave your browser. The privacy policy has the details.
What to do next
Once your pages are live and ranking, export your Search Console data and use the Striking Distance Keyword Finder to find keywords that are close to the first page. If two of your pages start ranking for the same keywords, the Keyword Cannibalization Checker shows which to merge. Then check that your new titles fit in search results with the Title Tag Length Checker.
Keyword Research Tool FAQ
Is this keyword research tool free?
Yes. You get 10 new lookups a day with no account, and keywords that anyone has already looked up in the same country and language load instantly without using one.
Where does the search volume data come from?
From DataForSEO, which builds it from Google data. Volumes are monthly estimates, so use them to compare keywords.
What is a good keyword difficulty?
For a newer site, keywords under 30 (Very easy or Easy) are the most realistic. Established sites with many links can compete for harder ones.
How does the page plan decide which keywords share a page?
Synonyms and keywords with almost the same words and a compatible intent share a page. Different searches, such as a different product, get their own.
Can I use keywords from Keyword Planner, Ahrefs, or Semrush?
Yes. Add the export under Plan from your own keyword export. It's read in your browser and doesn't use a lookup.
What is sent to your server?
Only the keyword, country, and language of a lookup, which are passed to DataForSEO. Uploaded files, filters, and your list stay in your browser.
Related tools
Striking Distance Keyword Finder
Find queries ranking just outside the top results, estimate the extra clicks from your own CTR, and see which page titles are missing them.
Keyword Cannibalization Checker
Find the queries where your own pages compete, see which ones are real problems, and get a clear plan to fix them.
Bulk Title & Meta Description Checker
Check every title and meta description in pixels, find duplicates and 30+ problems, and fix them with a live preview.
SERP Snippet Preview
See your title and meta description as Google shows them on desktop and mobile, with pixel-accurate cut-offs and title checks.
Heading Structure Checker
Check a page's H1–H6 outline from HTML or a pasted document: skipped levels, missing or empty headings, and keyword use.
XML Sitemap Generator
Turn a list of URLs, a crawl export, or an existing sitemap into a clean, valid XML sitemap, split and indexed for large sites.